Mar 09 2010

Married to the Mob, Hoodies, and Natalie Nunn

Category: Uncategorizedakio @ 1:05 pm

We just added Married to the Mob hoodies to the website and they are dope. The quality and attention to detail in each hoodie is top of the line. They have a ton of extra detail like sturdy zipper pulls, extra pockets, logos, cool chest pins, and metal drawcords. They’re high-end hoodies for sure…but, besides the craftsmanship MTTM represents feisty and confident women who know what they want. The true Mob lifestyle…As a matter of fact, check out Natalie Nunn from the Bad Girls Club season 4 chillin at the MTTM offices in New York. Natalie Nunn and the Most Official Bitches…how perfect is that? Shop Married to the Mob hoodies now at www.hoodiepeople.com

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Mar 03 2010

Magic Tradeshow 2010 Wrap Up

Category: company news, eventsHasan Luongo @ 6:09 pm

At Magic with Simone Legno of TokidokiTwice a year the fashion/apparel world converges on Las Vegas for the Magic Tradeshow.  This was our 4th trip and each year we come away with a ton of strong contacts, new brands, and a bit of sleep deprivation from running around to meetings all day and partying it up all night.  This trip  started off a bit rough, we missed our morning flight so didn’t arrive until 1pm instead of 10am, and everything was taking forever, but we got out to the show and were able to catch up with the reps we had appointments with and didn’t leave the show till after 7.  Of the brands we met up with on Tues, Original Penguin looked really strong, Jedidiah was solid for fall and WeSC had a fresh fall collection. I was not blown away by Rocawear, but Artful Dodger (owned by Rocawear) had some dope stuff, and a new style direction with the brand. 555 Soul had a back to basics collection with 3-4 really classic 555 hoodies. Zoo York had a smaller collection from years past but lots of cool stuff, they look strong for Fall.  After the show we went to a suite that a bunch of small brands from LA setup to meetup with the guys from AKRA Clothing, they are a small t-shirt company that we met at both the SF Thread Show and Agenda.  Over the past month or so I have been talking with them about doing some hoodies and they are def into it.  We are hoping to get a limited exclusive on the hoodies to premier them to the world.  They have some cool designs and are super focused on great quality so I have no doubt the hoodies will be really fresh.

The 2nd day was much smoother, we met up with Tokidoki (picture to the right is Simone Legno, Founder of Tokidoki on right), they are growing like crazy and the brand is doing amazing stuff across all their product lines (toys, skate decks, clothing, bags, shoes, sunglasses and loads more).  Famous Stars had a huge presence with all their different brands (Rogue Status, Wild Ones, DTA), the meeting was rushed but Fall line looks dope on both mens and womens side.  We also met up with a small t-shirt brand that is similar to Tokidoki called The Public Zoo, they are launching their first hoodies in Fall and we might get to premier them, but either way they have dope stuff and solid price points.  Really cool people at the company as well. .

Saving the best for last we had great initial meetings with both Puma and Adidias, both were stoked on hp and look good for a fal 2010 launch.  Adidas is doing some great stuff and the sales rep we met with was brand new but came from the marketing team so he was super dialed into whats going on at the company and seemed like he could def get things done.  Overall it was really successful trip, maybe a bit too short but we got a ton of shit done and def good to just show up and network around.

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Feb 26 2010

Peck the Town Crier – UNDERWEAR – Official Music Video

Category: hoodie people, musicakio @ 11:36 am

Peck the Town Crier is a good ol friend of ours at hoodiepeople.com. Check out their new music video UNDERWEAR. It’s a funky jam with a super funny video. Hope you enjoy it!

www.peckthetowncrier.com

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Feb 16 2010

a look behind the screens at hoodiepeople

Category: company news, social web, startupHasan Luongo @ 1:20 am

Now that we have settled into 2010, it feels like a good time to let everyone know what we have been up to at hoodiepoeple.com.  Here is a quick background to get you caught up, we launched hoodiepeople.com in Nov 2008, our team has grown to four (+3 contractors), there are 44 great brands from all different style categories on the site.  hp is based the San Francisco Bay Area and have a small office in Petaluma and a photo studio in Pt. Richmond.  Since day one all the people you see on hoodiepeople.com modeling hoodies are friends and FoF, and the team grew up together in Marin County and later worked together in software sales, where the idea for the biz was born.

The company is 100% independently owned, we started with less than $5,000 of inventory and five brands and have only taken a few small investments from friends and family.  In 2010 we are going to be out raising some money for the company and hopefully will be able to tap into the new SBA loan programs and connect with a great angel investor.  While 2009 was an extremely challenging year for any business and especially rough on retail, we were small enough to weather the slim months (Feb-July) and aggressive enough to keep building our selection of brands and styles, and firmly establish the website in key search results on google to really blow out the 4th quarter and end the year with great growth.  Overall 2009 was an amazing first year for the company and we are extremely excited about really crushing it in 2010 and beyond.

Tomorrow we are heading the the huge Magic Apparel trade show in Las Vegas, which will be the 4th time we have gone.  This year marks a big change as we are mainly meeting with current brands to do our big fall buy. We will def be walking the floor to scout out fresh new brands, but in years past our main mission was to get out and meet lots of new brands.  Fall 2010 will be our biggest ever with major new brands, new categories, and an amazing exclusive launch Hitting the trade shows is a great way to see the whole macro industry and all the cool niches in one place.

I’ll be doing a few more of these posts to look at a few of the main areas of the business, what we are up to, and how we do it at hp.  Let me know in the comments or email me at hasan@hoodiepeople.com if you have any questions, ideas, or suggestions.

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Feb 09 2010

Another small victory for the Hoodie Drive

Category: company news, hoodie peopleakio @ 4:40 pm

2nd Annual Hoodiepeople.com Hoodie Drive 2009

150 Golden Gate Ave, San Francisco

Clothing donations welcome at the door

Monday – Friday 8:30- 4:30pm

Free Clothing Program 415-241-2600

The 2nd Annual Hoodie Drive was another small victory for www.hoodipeople.com. We surpassed last year and showed up at St. Anthony’s with 100 warm pieces of clothing including items from our own closets. It was actually raining while unloading the hoodies and there were lots of homeless people, including women and small children, squeezing under store over hangings for shelter. Seeing families in the cold is no joke and showed us first hand how bad homelessness gets. When we got inside the worker behind the glass said, “Oh, wow. Those will be gone quick.” Experiences like these certainly make us want to do more and re-confirm why we do this each year. Our bin had hoodies, sweaters, jackets, and rain coats donated at hoodiepeople.com’s One Year Anniversary Party. We had donations from Triumph 4th Street in San Rafael, CA again this year too. Stay tuned for our 2010 3rd Annual Hoodie Drive, we plan on turning up it up a notch and colaborating with more businesses such as the One Warm Coat Drive seen in the video below.

1st Annual Hoodie Drive 94 hoodies and jackets

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Feb 06 2010

‘08 Dub Wise Throwback

Category: Uncategorizedakio @ 1:31 pm

Every once in a while our brands will re-release their most popular hoodies from previous seasons. It’s exciting because usually once a hoodie sells out, it’s gone and you can’t find more anywhere. This year Dub Wise brought back a hoodie from ‘08 that sold out fast and was almost impossible to re-order, the Allover Lion Square hoodie in olive/khaki. It’s a light weight full zip with tons of classic rasta accents like the Lion of Judah allover screen print, sleeve pocket with custom rasta crown, rasta colors, and signature Dub Wise embroidered waist logo.

Shop the freshest Dub Wise rasta hoodies and more only at www.hoodiepeople.com

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Feb 02 2010

BB Dakota Bella Twilight Hoodie Jacket in Silver Birch

Category: hoodies, new hoodies, womens hoodiesakio @ 1:42 pm

We just got a shipment of BB Dakota Bella Twilight Hoodies in silver birch and the new color is super cute. It’s not quite silver or off white. It’s a modern color blend that creates a more sophisticated and clean look than the denim like Lake Blue color worn in the movie. Some customers are even saying that it’s better than the original. Either way, the more colors the better! Shop BB Dakota Bella Twilight Jacket Hoodie in Silver Birch or Lake Blue and more at www.hoodiepeople.com

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Jan 25 2010

Rocawear Hoodies Now Available

Category: brand partners, music, new hoodiesakio @ 9:44 pm

Let’s welcome Rocawear to hoodiepeople.com! Created by Jay-Z and Roc-A-Fella records in 1999, Rocawear is hip hop clothing done right. We’re getting started by featuring their 10th Anniversary Diamond Collection hoodies. The Metro hoodie has an angled zip up design, lined hood, and a pieced together body which actually came out perfectly.

The Diamond hoodie is a basic zip up featuring a fashionable heather charcoal color with finishing details like a custom zipper pull, drawcords, and leather 10th anniversary chest label. Check out these hoodies and more on www.hoodiepeople.com

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Dec 16 2009

Upper Playground Hoodies & Walrus Ice Cream

Category: brand partnersakio @ 3:34 pm

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I know ice cream is not the first thing that comes to mind in this burrr cold weather but there are some of us that have that extra sweet tooth. This holiday Upper Playground collaborated with an organic creamery in San Francisco called Three Twins and made their own  “Walrus” grey ice cream, flavored with chocolate cookies and almond. If  your local go indulge and satisfy your sweet tooth @ 254 Filmore Street.

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Shop Upper Playground Hoodies at www.hoodiepeople.com

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Nov 25 2009

Hoodie Dealz of the Week: Analog Suburb Slim Fit Hooded Cardigan

Category: Uncategorized, hoodies, hoody dealz, mens hoodiesakio @ 11:10 am

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Analog Suburb Slim Fit Hooded Cardigan

30% OFF | Was $63, Now $44

Deal Ends December 1st, 2009

Free Shipping!


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